Hello, I’m Emy Alegre.

I blend design and strategic thinking to empower individuals and organisations to shine brighter and aim higher—to do better design.

Life's too short to do otherwise.

Live with purpose, elevate your craft, influence the future.

Professional Journey

Design Leadership Coach

At DoBetter.Design, I help design leaders elevate their skills and influence through tailored coaching. I simplify the complexities of design leadership, helping them fast-track growth, sharpen strategic thinking, and boost their impact.
Head of Design

Led a multi-disciplinary Design organisation, focused on shaping digital experiences to make it easier for small businesses across Australia to get the funding they need, when they need it.
Director of Design

Led the Design team shaping the experience for the creative community at Redbubble, a global online marketplace for print-on-demand products based on artworks submitted by independent artists.
Design Leader

Managed a multi-disciplinary Design team to help define the experience vision for realestate.com.au and realcommercial.com.au – Australia's most popular property site for real estate.

Design Dialogs

Featured

May 29, 2023

Decentralised Talent: A Historical Perspective

May 29, 2023

We're in the midst of a major shift similar to the decentralisation of craftmanship in the Middle Ages.

Embracing this transition period, designers and other professions can thrive in a new model where we trade contributions for money, not time.

This shift towards 'decentralised talent' has the potential to revolutionise the way we work. The future belongs to those who adapt and leverage this transition to their advantage, offering lots of opportunities for everyone from in-house designers to tech-savvy freelancers.